Whether the gap on your team is time or skill based, no job is too small or too big. I adjust to your needs. I look forward to the opportunity to help find your answers.
What my experience brings to your business is:
- Innovating and elevating your brand promise
- Creating a new product pipeline that pays out for years to come
- Building bridges across product development, marketing, consumer insights, and business analytics
- Being a thought-partner at every turn; and
- Bringing consumer targets to life in creative and memorable ways.
Where consumer insights, brand strategy, and innovation meet.
As a young girl, I read the entire Nancy Drew collection. Alongside the books’ heroine, I collected the clues and worked with my friends to solve the mystery. I never outgrew that inquisitive nature and desire for teamwork.
That little detective in me led to a long career as a Director of Insights. Consumer Insights identifies the gap between reality and the ideal. Over the years, I recognized this gap exists as well in terms of insight teams. Your reality doesn’t quite match your ideal level of resources. That’s how DK Insights came to be.